The Trusted Voice Blog

How to post a link on LinkedIn: Link in Post VS Link in Comment?

Adding a link to your content increases the reach of your content and makes it more presentable. However, there are debates regarding links in posts vs links in comments. This blog covers it all, from telling you how to post a link on LinkedIn to comparing  Link in Post and Link in Comment.

Link in a Post vs Link in a Comment. Which is better?

It is true that posting the link as the first comment below your posts results in:

  • Better Reach

  • More Clicks

For this, an experiment was conducted to decide what is the best way to share the link on LinkedIn.

Two posts with the same content were posted in two ways (link in a post and link in a comment) and it was found out that the post with the link as a comment got higher click rates and reach.

The Link in a LinkedIn Post

To add a link to your LinkedIn post, follow these steps:



How to Add a Link in a LinkedIn Post (with step by step images)


1. Click on Start a post.



2. Paste the link in the text field.


3. Allow who you want to share the post with.


4. Click post.


Add The Link in a LinkedIn Comment.

To add a link to your LinkedIn post, follow these steps:


How to Add a Link in a LinkedIn Comment (with step by step images)

1. When you are done uploading your post on LinkedIn, go to the comment section.


2. Paste the link you want to add.


3. Post the comment.


How to Get More views?

As we have discussed earlier, adding links in a comment will get you more click rates and reach.

So next time, try adding the link as a comment for a better engagement rate.

Also, when you post anything on LinkedIn ask your connections to support it with likes or relevant comments. Share your posts on your LinkedIn groups as well to get more views on your posts.

Conclusion

Either posting a link in a post or in a comment, LinkedIn has you covered! You can easily do it following simple and easy steps as discussed above.

We recommend you to add text with the link while posting it as a comment because when you add a text to your link, it helps to explain why you’re sharing it and to encourage people to click on it. 

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